Category
30 AI prompts for Marketing
Positioning, campaigns and copy that survives contact with an audience.
Written and tested for The AI University. Each carries its variables, a usage guide and the cases where it will let you down. Free with an account.
30 prompts
- Marketing
Seasonal Campaign Plan
Plans backwards from the buying window rather than from the date, which is usually weeks earlier than people assume.
ClaudeChatGPT001Open → - Marketing
Positioning From Customer Language
Builds positioning out of the words customers actually used in reviews, calls and tickets, instead of the words the founding team likes.
ClaudeChatGPTGemini100Open → - Marketing
Ad Copy Variants With a Hypothesis
Generates ad variants that test different beliefs about the customer, so the winner tells you something you can reuse.
ClaudeChatGPTGemini110Open → - Marketing
Launch Sequence Planner
Plans a launch backwards from the date across the channels you actually have, with the assets listed and the kill criteria set in advance.
ClaudeChatGPT000Open → - Marketing
Landing Page Teardown
Reads a landing page as a sceptical first-time visitor with eight seconds, and reports where belief and attention are actually lost.
ClaudeChatGPTGemini000Open → - Marketing
Email Sequence That Earns the Next Open
Writes a sequence where each email is worth reading on its own, so the next one still gets opened.
ClaudeChatGPTGemini000Open → - Marketing
Messaging Hierarchy
Forces one primary claim supported by proofs, instead of five coequal claims that communicate none of them.
ClaudeChatGPT000Open → - Marketing
ICP From Closed-Won Data
Derives the ideal customer profile from who actually bought and stayed, rather than from who the team wishes bought.
ClaudeChatGPT000Open → - Marketing
Value Proposition Canvas
Maps jobs, pains and gains from evidence, and flags every square that was filled in from imagination.
ClaudeChatGPT000Open → - Marketing
Campaign Brief
Forces one measurable objective, since a campaign with three goals is three underfunded campaigns.
ClaudeChatGPT000Open → - Marketing
Lifecycle Email Map
Maps email by user state rather than by calendar, so nobody receives an onboarding message in month nine.
ClaudeChatGPT000Open → - Marketing
Webinar Plan
Designs for the replay, which is where most of the audience actually is, and for the pitch that comes last.
ClaudeChatGPT000Open → - Marketing
Case Study Interview Guide
Gets the before-numbers, which customers never volunteer and cannot recall once the problem is solved.
ClaudeChatGPT000Open → - Marketing
Press Release That Gets Read
Leads with why anyone outside the company cares, which is the thing announcements systematically omit.
ClaudeChatGPT000Open → - Marketing
Brand Voice Guide
Defines voice by contrast pairs and examples, since adjectives constrain nothing and everyone agrees with them.
ClaudeChatGPT000Open → - Marketing
Content Calendar From Pillars
Builds from a few durable themes, so the calendar survives a busy month instead of becoming a list of ideas nobody executes.
ClaudeChatGPT000Open → - Marketing
Competitor Message Teardown
Finds what they claim that you cannot, what you can claim that they cannot, and what neither of you says.
ClaudeChatGPT000Open → - Marketing
NPS Follow-Up Programme
Treats the score as nearly useless and the follow-up as the whole value, which is the opposite of how most programmes run.
ClaudeChatGPT000Open → - Marketing
Referral Programme Design
Rewards the behaviour you want repeated rather than the signup, which is how referral programmes buy fraud.
ClaudeChatGPT000Open → - Marketing
Community Launch Plan
Seeds conversation before sending invitations, because an empty community kills its own launch on the first visit.
ClaudeChatGPT000Open → - Marketing
Creator Partnership Brief
Briefs on the constraint and the claim rather than the script, since a scripted creator reads as an advertisement.
ClaudeChatGPT000Open → - Marketing
Retargeting Strategy
Segments by what someone did rather than that they visited, since one message to all visitors wastes most of the list.
ClaudeChatGPT000Open → - Marketing
Pricing Page Copy
Makes the recommended plan obvious and names who each plan is wrong for, which is what actually reduces hesitation.
ClaudeChatGPT000Open → - Marketing
Testimonial Collection System
Asks at the moment of success with a specific question, since a general request for feedback returns nothing usable.
ClaudeChatGPT000Open →
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