Launch Sequence Planner
Plans a launch backwards from the date across the channels you actually have, with the assets listed and the kill criteria set in advance.
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Running it, start to finish
- State the date, your real channels with sizes, and who is doing the work.
- Fix any asset whose lead time does not fit before committing to the date.
- Record the kill criteria somewhere you will re-read them.
What you get back
The output this produces, every time.
- Checks the plan against your actual capacity before producing a schedule you cannot execute.
- Includes the sustain phase, which is where most small launches stop and lose their compounding.
- Sets kill criteria in advance, while they can still be judged honestly.
Getting better results
Where this usually goes wrong, and how to avoid it.
- Only list channels that exist. 'Build an audience' is not a launch channel. A plan resting on reach you do not yet have is a plan for a different quarter.
- Start with the asset lead times. Section 3 is where launches actually slip. Everything else can compress; production time cannot.
- Write the kill criteria down and date them. Their entire value comes from having been set before you knew the answer.
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Written for The AI University. Every prompt in this library is original work — authored, tested and revised here, not collected from elsewhere. 365 of them, free with an account.