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Triangulation Plan

Uses two methods that fail differently, which beats doing one method twice as carefully.

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CategoryResearchForAnalysts, Consultants, DesignersTested onClaudeChatGPT

Running it, start to finish

  1. Name precisely what your current method cannot see.
  2. Add a method whose weakness is the first one's strength.
  3. Decide in advance what disagreement would mean.

What you get back

The output this produces, every time.

  • Chooses a second method whose weakness differs, so agreement is actually informative.
  • Plans in advance how disagreement will be interpreted, preventing convenient dismissal afterwards.
  • Says when a second method is not worth it, given the decision's reversibility.

Getting better results

Where this usually goes wrong, and how to avoid it.

  • Avoid two methods with the same blind spot. Two surveys agreeing tells you very little, because neither could have caught what the other missed.
  • Treat disagreement as a finding. When analytics and interviews diverge, the explanation for the behaviour is usually not what anyone assumed.
  • Keep the methods independent. Using the same people, or letting the first shape the second's framing, manufactures the agreement.

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