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Presentation Deck Design Pass

Puts one idea per slide with the title stating the idea, rather than naming the topic.

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CategoryDesignForDesigners, Consultants, FoundersTested onClaudeChatGPT

Running it, start to finish

  1. Decide whether the deck is presented or read and commit to it.
  2. Rewrite every title to state the point.
  3. Read the titles in sequence and check they form the argument.

What you get back

The output this produces, every time.

  • Separates presented from read decks, which need opposite densities.
  • Rewrites titles to state the point, which improves a deck more than any visual work.
  • Checks the titles alone form the argument, which is the fastest structural test there is.

Getting better results

Where this usually goes wrong, and how to avoid it.

  • Read the titles alone. If they do not carry the case, the deck has a structural problem that design cannot fix.
  • Split rather than compress. Slides cost nothing. A slide with three ideas delivers one, and you do not choose which.
  • End on the ask. A deck closing with a summary leaves the room without a decision, which is usually the point of the meeting.

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